Founder & Owner
Robin founded Virtual Computing in 2006 with a clear mission: to make IT personal and accessible for SMBs. With nearly 20 years of experience in the IT industry, he combines strategic insight with a hands-on mentality. He writes about cloud workspaces, Microsoft 365 and the future of IT for SMBs.
Robin started his IT career in the late '90s as a technical consultant and saw first-hand how SMBs were served by large IT vendors at disproportionate cost and complexity. In 2006 he founded Virtual Computing with one principle: IT should help businesses move forward, not slow them down.
Today he leads commercial and strategic direction. He talks to clients daily — from dental practices to manufacturers — and stays hands-on involved in how Virtual Computing keeps improving its services. No ivory tower, just direct lines.
He's also closely involved in product development of VC's in-house platforms like isaBEL (cloud telephony) and the online workplace. He believes that a Dutch IT partner only stays distinctive by building software in-house where off-the-shelf products fall short.
“IT should make businesses stronger, not more complex. That's what we've been building for 20 years — one client conversation at a time.”
Areas where Robin works hands-on and where you'll likely meet him in practice.
Advising on the right mix of Online Workplace, Microsoft 365 and Modern Workplace for SMBs from 5 to 200 workstations.
Licence optimisation, Teams/SharePoint implementation and cybersecurity baselines that comply with GDPR and NIS2.
Building service organisations with measurable KPIs: response time under 5 minutes, resolution within SLA, transparent reporting.
Leads the product roadmap for isaBEL telephony and internal automations; focuses on service margin, NPS and customer growth.
Insights and knowledge from practice
Running your workplace at a hosting provider is often cheaper and safer than running your own server in 2026. But not every workplace hosting service is equal. Concrete checks on datacenter, SLA, security, pricing model and exit clauses — before you sign.
What does your business actually need from its internet? A practical guide to business fibre for SMBs: realistic speeds per profile, costs in 2026, fibre vs coax vs 5G, SLAs, redundancy, and how to pick a provider that doesn't disappear when the line drops.
The fire at NorthC Almere knocked KVK, CBS, RDW, Utrecht University, Univé and GP practices offline for days. No data lost, but the impact was significant. What this incident teaches about redundancy that actually works — and the questions you should be asking your IT provider today.
An honest 5-year total cost of ownership comparison between an on-prem server (capex + maintenance) and a cloud workspace (opex per user). Real numbers for a 25-seat SMB: on-prem €80,900 vs cloud workspace €56,000. Plus the hidden cost lines you don't see in the quote.
Microsoft announced significant price increases on commercial Microsoft 365 suites effective 1 July 2026 — Apps for Business +21%, EMS E3 +13%, Entra Plan 1 +16%. Business Premium and Office 365 E1 stay flat. What this means for your SMB and how we limit the impact.
Microsoft has extended the Copilot Business promo through 30 June 2026 — buy now and lock in current pricing. We help customers decide when that's the right call, and when waiting or a different AI route is smarter.
Outsourcing Microsoft 365 management to an MSP saves time, increases security and prevents licensing errors. Here's what to know before switching.
Which accounting software fits your firm and why has cloud hosting become the standard? Overview of the main packages plus a checklist.
Which practice management software fits your physiotherapy practice? We compare the main packages and show why cloud hosting makes the difference.
What are the concrete benefits of cloud computing for a small or medium-sized business? Cost savings, flexibility, security and scalability explained with real-world examples.
Phishing is the most common cyber attack on businesses. Learn to recognise the 7 most common tricks and protect your organisation.
For over 18 years, Aushi BV has relied on Virtual Computing. From an on-premise environment to 250+ cloud workstations spread across Europe.